Lot’s of people start a blog and think they’ll instantly have hundreds of subscribers and thousands of visitors a day and the cash will come tumbling in. This isn’t true. Unless some type of miracle happens, you’ll be working hard to get your readers, and then working hard to keep them. There are thousands upon thousands of reasons why blogs fail, but here are the top 6 reasons why I don’t read your blog:
- I couldn’t find it!
If I can’t find your blog - either through a search engine, or a link on another related blog, then there’s no chance I’ll be reading your blog at all! Remember, advertise your site as much as you can whenever you can, and invest some time in some proper SEO (Search Engine Optimization). The more people know about your blog, the more people will read it, and the more people will come back!
- Not enough content/updates
I suppose if you’ve only just set up your blog, you could be forgiven, but having no content is a BIG no-no. If there’s nothing there that’s interesting, why would i read it? If you don’t update often enough, why would i keep coming back? If you don’t update for a week or so, I’ll probably start to think you’ve either died or fallen of the edge of the earth (it’s flat, alright?). I want content, and then i want more. And more. And more. Keep it coming! - Have I read that before?
Do NOT post content that’s already been found on some other, larger, more popular blog a day or two ago. Why would I want to waste my time reading something…when I’ve already read it? - I have to WHAT to leave a comment?
I hate registering on every single site I go to. I hate it. I hate it. I hate it. I’m sure you don’t enjoy it, so why make your viewers register? Here’s some advice: let anyone post a comment on your site. It’s OK to make them validate it, and it’s OK to block spam, but it’s not okay to make me register. - Too much content! You’re going to fast!
Just remember: Your viewers only have a certain amount of time per day to visit blogs, and you’re blog takes up a minority of that time. I don’t want to spend 4 hours a day checking and re-checking your blog for new updates. While you may think that flooding your blog with content is a good idea, it’s a better idea to pace yourself and allow for a steady stream of content to keep visitors coming back day after day. - It’s just not original!
If I’ve already read a dozen other websites on the same thing with the same outlook and the same writing style, what makes me want to read yours? Remember to write original content that people will want to read, and give yourself a unique voice to stand out from the rest of the blogosphere.
Hope this helps all you budding bloggers out there! Good luck!
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