blogmastr

You’ve seen those work-from-home mom blogs, right? Or those I-Make-$30,000-A-Month-On-The-Internet blogs? Well all of them - every single one - is about the author. It’s not like it’s about cars, for example, or gadgets or politics. It could feature some of those topics, as a side note, but it’s mainly about them. If my mum was to set one up now it would be about how she is a work-at-home-mom (even though she isn’t). So what exactly makes these people and their lives interesting enough to read about? Envy.

When we read about that guy or gal who earns $30,000 from writing about how much he earns online (john chow ring a bell?), what do we feel? We feel envy. We think to ourselves boy, i wish i earned that much doing that - that’d be the life. Well, guess what? That’s Interesting. It’s interesting to read about the life of someone we’d like to be. What about that work-at-home-mom? She stays at home, looks after a kid or two and makes some dosh by blogging about…how she stays at home and makes money. People want to be like her. They want to sleep in, look after the kids at home, spend an hour or two blogging and make money doing so.

So how do you make people envy you and read your blog? This simple answer is; blog about something they want to do. People like to earn money. Blog about that. People like to travel and escape their day jobs. Blog about that. People wish they were famous. Blog about famous people.. I guess it’s been said before, but you have to find your niche. A cosey little subject that you know about, your interested in and, more importantly, other people are interested in.

Go find your niche’s people!